Luis Johnson

Traditional Marketing vs. Growth Hacking

Marketing Mix 101: Traditional Marketing vs. Growth Hacking

Written by Luis Johnson Marketing Mix 101: Traditional Marketing vs. Growth Hacking When it comes to differentiating traditional marketing from growth hacking, the matter is quickly solved by stating that traditional marketing is the marketing of established companies and growth hacking is the marketing of startups and small companies. Eric Ries, in describing the lean …

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The Growth Mindset

The Growth Mindset: A Combined Approach

Written by Luis Johnson The Growth Mindset: A Combined Approach The old equation that sees business growth as directly related to the size of the marketing budget used is nowadays obsolete. The traditional marketing techniques, as described in marketing manuals and courses, integrating long runs of brand awareness campaigns with short runs of paid advertising, …

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Issues With Your Pension

Common Issues With Your Pension and How to Solve Them

Written by Luis Johnson Common Issues With Your Pension and How to Solve Them When you take out a pension, many people do not consider what happens when their circumstances change. However, many changes can occur during your working life that can affect the growth of your pension. In this article, it will explain the …

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Entrepreneur Magazine

How to Get Featured in Entrepreneur Magazine in One Week

Written by Luis Johnson How to Get Featured in Entrepreneur Magazine in One Week According to the stats they provide, a feature in Entrepreneur – in their digital and mobile version – reaches 14MM unique visitors per month, 86MM monthly page views, and over 14MM social followers. Before digging further on how to get featured in …

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5 Great Lessons From Recent PR

5 Great Lessons Brands Can Learn From Recent PR Disasters

Written by Luis Johnson How to get featured in Forbes and take your Financial relations to the next level Are you a business owner trying to resolve a public relations crisis? Maybe you are a PR expert working in overdrive to restore a client’s tattered reputation online? If so, you are not alone. Industry reports …

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