Earned Media

uncontrolled communications channels

How to subdue uncontrolled communications channels in full swing of e-commerce 2.0

How to subdue uncontrolled communications channels in full swing of e-commerce 2.0   Written by Angel Mora Lately, I’ve seen more and more often how brands are spending thousands of dollars on adapting their business into full e-commerce in the hope of improving their sales overnight, without succeeding. Why? Because they’re inadvertently ignoring how uncontrolled …

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earned media

Earned Media for business growth [with contact sheet of top media journalists]

Earned Media for business growth  with contact sheet of top media journalists   Written by Angel Mora Nowadays, businesses don’t just have to sell, stand out, and succeed within the market. To this task is added the counteracting of the financial debacle that threatens to devour everything in its path; so it is necessary to …

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