Luis-Johnson
Written by Luis Johnson

Entrepreneur com: How to get featured in

Entrepreneur Magazine

Send your articles to Entrepreneur editors to gain earned media coverage

When you contact Entrepreneur Magazine journalists (the full contact list is reported below), keep in mind that what you want to pitch them is an editorial, not a news article. An editorial is different from a news article because it expresses an opinion you are trying to persuade your reader about. It may be trying to persuade you to vote for one party or the other, or it might be about some element of climate change where they want you to take certain actions or not; or simply it might propose a new plan. But, basically, it’s taking a position about something that is important and that’s timely, often reported in a separate section of the newspaper. Editorials usually aren’t signed, so it’s simply reported as made from the editorial board of the newspaper. In some cases, however, there are some variations in format – such as the editor’s letter – and you can actually see the picture and the name of the editor.

I’m going to do is summarize how to write an editorial:
1. you pick a position on an important, timely matter
2. you support that position with facts
3. you take into account what the opposition is saying, maybe give them credit for one little piece of the argument but basically show how they’re wrong and then
4. you wrap it all up in a paragraph.

 
Editor NamePositionEmail Contact
Tanya Benedicto KlichEditor, Data and Featured Liststklich@entrepreneur.com
Aaron AgiusSearch, Content and Social Marketeraaron@louderonline.com.au
Stephen J. BronnerNews Directorsbronner@entrepreneur.com
John BoitnottStaff Writerjboitnott@entrepreneur.com
Pratik DholakiyaContributing writerweb@pratikdholakiya.com
Lydia BelangerEditorlbelanger@entrepreneur.com
Dan BovaEditorial Directordbova@entrepreneur.com
Michelle GoodmanContributormichellegoodman@comcast.net
Andrea HuspeniEditorahuspeni@entrepreneur.com
Jason FellDirector, Entrepreneur’s Partner Studio.jfell@entrepreneur.com
Ray HennesseyEditorrhennessey@entrepreneur.com
Andrea HardaloEditor, Social Mediaahardalo@entrepreneur.com
Kim Lachance ShandrowEditorkshandrow@entrepreneur.com
Murray NewlandsContributorme@murraynewlands.com
Sally OutlawContributorsally@peerbackers.com
Linda LacinaEditorllacina@entrepreneur.com
Carly OkyleEditorial Assistantcokyle@entrepreneur.com
Peter PageContributorppage@entrepreneur.com
Nina ZipkinStaff Writernzipkin@entrepreneur.com
Anand SrinivasanContributoranand.srinivasan@gorumors.com
Eric SiuContributoreric@singlegrain.com
Tracy Stapp HeroldEditor, Special Projectststapp@entrepreneur.com
Nina ZipkinStaff Writernzipkin@entrepreneur.com
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When you’re trying to persuade your audience, present some facts; for instance, starting your editorial with a somewhat provocative or interesting statement about the issue. Then, get quickly to what is your position and find out the facts that will support your argument.
Now you also want to give a bit of space to the opposition, stating what they are saying and how they are trying to persuade people. Sometimes it’s also useful to give them some credit for some part of the issue; in other words, write your editorial like saying “well they’re right about this but they’re wrong about most other things.” That makes you at least appear to be more open-minded and it might win over more people.
The final part of the editorial is the paragraph in which you can wrap up your argument and bring everything to a nice close.