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Nasdaq to Launch Crypto Custody Service to Regain Investor Trust

Yasmim Mendonça by Yasmim Mendonça
March 24, 2023
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The American stock exchange, Nasdaq, plans to enter the crypto custody service business in the late second quarter of this year. The move is seen as an effort to enable more efficient cryptocurrency trading of currencies such as Bitcoin and Ethereum alongside crypto exchanges. The announcement comes after Nasdaq applied as a trust company charter firm to the New York Department of Financial Services to oversee the crypto function, marking its first foray into the crypto sector.

The crypto market has been a wild ride in recent years, with many high-profile collapses and market volatility that have eroded investor confidence. In the past year, two such failures have occurred in FTX and TerraLuna, causing the market to plummet.

Nasdaq’s entry into the crypto custody service business is expected to help restore investor confidence in the sector by providing a trusted platform for storing and managing digital assets. The company’s extensive experience in the traditional financial market will be leveraged to give investors a reliable, secure, and compliant service.

The service will work alongside crypto exchanges to enable more efficient cryptocurrency trading, providing a seamless experience for investors. The move is expected to be a significant step in adopting cryptocurrencies in the mainstream financial market.

Nasdaq’s entry into the crypto market is part of a broader trend of traditional financial institutions embracing cryptocurrencies. As cryptocurrencies continue gaining mainstream acceptance, more financial institutions recognize their potential as a valuable asset class.

In conclusion, Nasdaq’s upcoming launch of its crypto custody service is a significant development in the crypto market. The move is expected to restore investor confidence in the sector by providing a trusted platform for storing and managing digital assets. As more traditional financial institutions embrace cryptocurrencies, the future of the crypto market looks brighter than ever.

Nasdaq’s entry into the crypto custody market is expected to help increase the legitimacy of the crypto market and attract more institutional investors. The involvement of major players like Nasdaq is crucial in the widespread adoption of cryptocurrencies as mainstream investments. In addition to its planned crypto custody service, Nasdaq has also expressed interest in developing a cryptocurrency exchange.

This move by Nasdaq comes at a time when more traditional financial institutions are embracing cryptocurrencies. Earlier this year, central banks such as JPMorgan and Goldman Sachs announced plans to offer cryptocurrency services to their clients. The increased adoption of cryptocurrencies by traditional financial institutions has been attributed to the growing demand from investors for exposure to digital assets.

While the cryptocurrency market has been known for its volatility, the entry of Nasdaq into the market is expected to bring stability and increase investor confidence. With Nasdaq’s reputation and experience in financial markets, investors are likely to trust the exchange’s crypto services more than newer, untested exchanges.

The launch of Nasdaq’s crypto custody service is eagerly awaited by the crypto community, and it remains to be seen how institutional investors will receive the service. As more traditional financial institutions continue to embrace cryptocurrencies, it is becoming increasingly clear that digital assets are here to stay and will play a significant role in the future of finance.

Tags: NASDAQ
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